Websites Are 24/7 Salespeople, Not Brochures
Websites are a vastly underutilised asset that will become more and more important as big brands sacrifice the core offering of their product to the gods of profit and greed. From what I’ve seen, people don’t invest into websites because of: Fear and confusion surrounding SEO Low confidence of investing into growth The cost of building advanced websites Difficulty in finding capable experts There are three types of lead gen, they can all work, despite...
