Car Liquid is a new consumer brand that aims to change the way people buy engine oil. They recognised the lack of transparency in garages and their limited access to oil types. Their solution aims to give consumers a better, cheaper alternative. We helped them to create a new brand and e-commerce website.
The goal of this project was to create a new brand and online presence that appealed to consumers. We spent time defining the audience and understanding what they would look for in a brand. We were working with a short time-frame and had to get everything ready fairly quickly. One of the bigger requirements included a product search form that returned the right engine oils for customers vehicles based on their registration or make and model information.
Product Matching System
We planned and built an easy to use system that allows people to find and purchase exactly the right type and quantity of oil they need for their vehicles. Users can simply put in their registration number and they will be presented with the oil they need. No confusion, full transparency. We also implemented a live chat system to act as a simple way for people to get free professional advice.
Modern and fun design
Engine oil isn’t the most exciting of products, so we had to deliver an e-commerce website that felt energetic and fun, whilst being easy to navigate.
In order to engage with customers, an effective and advanced live chat system was implemented.
A Few Words From Kevin, the Founder of Car Liquid
Square One Digital were easy to work with and delivered on time. Sean and his team were full of ideas and were keen to help ensure that our plans went ahead smoothly. When the time comes we know we’ll be able to rely on them again.
Us in a Nutshell
Tech & SaaS Start-Ups
Engage your audience clearly, concisely and beautifully.
Evolve your clunky, design-absent and long-winded approach to growth. We'll help you simplify your complex business offering and create powerful, beautiful communications and content strategies that create strong growth.
Get the extra people-power you need to overcome the biggest workloads
Whether it's branding, marketing, sales or tech, we can help you to prioritise, filter out unnecessary work and then jump straight in, delivering reliable services and creating the high value assets that you need to move forward more quickly.
Aspiring Digital Authorities
Adopt the presence and gravitas of a leader in the online space.
Smart content, copywriting, data, statistics and insights, thought leadership and more, easily managed through your content hub and coordinated alongside an SEO and traffic/lead generation strategy to deliver the growth you need.
Replace stress, chaos and uncertainty with fun, confidence and clarity.
If you don't enjoy time spent working in or on your business, something isn't right. We can help you identify everything that's causing stress, give you full visibility over what's going on in all areas of your business and help implement any solutions.
David, Not Goliath
Engage confidently and successfully with much larger companies.
Learn to talk the right talk and walk the right walk. Craft a strong brand, adopt the right communication strategy, build a strong online presence and the right sales/marketing collateral and infrastructure to open doors at companies much larger than yours.
Reinvent yourself and the way your company operates.
New markets, trends, tech, automation, culture, purpose, content, branding, business practices and flat management hierarchies… We'll help you navigate it all and chart out a new course to help your company successfully rebrand or pivot.