A New Brand to Capture the Imagination

This business was a completely new start-up, when they got in touch they didn’t even have a name! They asked us to work with them to create and launch their new online business. We started with the brand name and used various techniques to come up with a selection of brand names that were relevant to the business, its owners and their background. After spending some time working through different brand names, we managed to find a direction that simply made our client happy. After running all of the essential checks on a new brand name they made their decision and Lisalio was born!

Brand Name Creation

Coming up with a new brand name is never easy and we were all too happy to be asked to share our experience in this field. Luxury fashion with a hint of African culture and values, this is what the brand name had to communicate. We worked through a number of processes that explored various naming concepts and ideas, eventually, we all agreed Lisalio was the one.

E-Commerce and Web Design

Lisalio had a passion for luxury fashion, which had to be reflected in the web design. It had to feel premium to accurately reflect the quality of the products and help generate a feeling of trust. Lisalio is a brand with African roots; you can see it in the product and our goal was to make it so that people could feel it in the brand and throughout the website. We had to combine the minimal and elegant visual styles of luxury western fashion brands with the powerful, raw energy of Africa – it wasn’t easy! Working closely with colour was key, too much and we would lose the premium and luxury feel we were aiming for. We were keen to experiment with new ideas on how to help people find what they were looking for, so we built a product search assistant into the home page, helping people to find what they want quickly by allowing them to search for a type of item within a specific price range

Us in a Nutshell

Aimee Cox

Five Star Rating
I love my new website from Square One! Sean and the team worked closely with me to understand what I wanted.

Michala Rutherford

Founder & Director, Rutherfords
Five Star Rating
I'd been really let down by a previous company. Sean and his team were a breath of fresh air! THANK YOU GUYS!

Shirlie Roden

Singer, Songwriter & Author
Five Star Rating
Square One were keen to spend time and effort understanding every aspect of my project. A delight to work with.

David Roylance

Performance Coach
Five Star Rating
Their work is always great and they have the expert knowledge to justify standing their ground and being absolutely right!

Josie Kelly

Director, Vivacious Events
Five Star Rating
The work Sean and Square One produced looked great, was cost effective and really helped us look professional.

Rafael Dery

Software Developer, Radykal
Five Star Rating
The Square One team are ambitious and very knowledgeable about creating great user interfaces.

Adam Lazarus

Sportswriter & Author
Five Star Rating
These guys are hard workers and very knowledgeable about web design, SEO, and performance!

Martin Ellis

Head Organiser, Sussex Day
Five Star Rating
They really understood the brief, working quickly and effectively to come up with unique and creative concepts.

Howard Walwyn

Director, Prism Clarity
Five Star Rating
Experts in WordPress, hosting, design, caring about you and responding promptly and professionally. Highly recommended!

Jimmy Craik

Sales Executive, Steadlands
Five Star Rating
Nothing but a pleasure to work with, they always go above and beyond the call of duty.

Louise James

Proto Restaurant Group
Five Star Rating
They're very helpful, reliable, and excellent in their knowledge about all things website and hosting related.

Gavin Sandells

CEO & Founder, Vanuse
Five Star Rating
Their collaborative nature and experience really helped us deliver a strong MVP to market, on time and on budget.








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